“Smartphones have redefined how people live an interact with each other. It is now enterprises time to use mobile to transform the way work gets done,” a report published by Deloitte says. The enterprise app is a massive missing opportunity to transform...
Many professional bodies publish magazines – they are highly valued benefits of membership, excellent channels for disseminating information, and an integral part of any membership communication, recruitment or engagement strategy. When it comes to research journals,...
“We wont necessarily be publishers in future,” Diane Young, MD of The Drum, told Page Lizard’s ‘2025: Visions for the Future of Publishing’ debate in February. “But we will be serving the needs of communities we have built.” The...
The Chartered Institute of Library and Information Professionals (CILIP) have recently overhauled their membership app, offering a richer reading experience for its members. The app is now a hub for CILIP content, from local libary news to its monthly membership...
The member magazine and email newsletter have been the staple communications channels for membership organisations for years. But is it time to look at what more can be done? According to reader surveys, the magazine is still often seen as a key member benefit. It is...
#1 The ‘issue’ mindset is on its way out – get creative! The concept of an issue comes from the print mindset, particularly the monthly issue. We can’t expect members to behave the same way in the digital environment and await the digital monthly issue going live as...
What are the top challenges facing membership organisations?
