Businesses of all sizes across all sectors are beginning to see how successful apps can be and what an excellent tool it is. More and more small businesses see that using an effective mobile strategy involves more than just a mobile-friendly website. You might have...
You’ve had that lightbulb moment, a great idea for an app you want to make, but you’re not sure how to make it happen. You’re not the only one. The truth is there are a lot of people out there who have had ideas around creating their own apps. The real...
In my previous blog I wrote about three commercial options available to you for building an app: DIY: outsource the build; or licence an app from a platform. In this blog I’m discussing the third option: built platform solutions where you license an app and...
In a mobile-first world publishing has been reshaped and continues to evolve. Mobile is the platform of choice for content distribution, with its high engagement rates. So, in order to compete effectively in an industry that is mobile-focused, you’ll need to...
A recent survey conducted by Copyright Clearance Centre (CCC) and Ixxus revealed that although publishers are aware that the industry is going through a digital transformation, there is fear and concern on how to effectively embrace this journey. The in-depth study...
After a year and a half of testing, Google has started to roll out their ‘mobile-first indexing’ of the web. This means that websites will now be ranked on whether they are responsive, based on their mobile version – including yours! Page...
